Lifestyle, fashion and beauty brands have clambered over themselves to start working with some of the biggest movers, shakers and social influencers over the last couple of years. ‘Social influencers’ might sound like something from Mean Girls, but they’re usually models, bloggers, trainers and influencers...
If you’re looking for an inventive way to show your brand’s human side then Facebook Live Video is a savvy tool that can inject some personality into your marketing strategy. It’s relatively low cost, you can get really creative and the potential to enhance the...